Blog

How Plural Keywords Impact Search Intent For E-commerce [Data Study]

How does the use of singular and plural keywords influence search intent and results?

SEO gap analysis: Outrank your competitors with data

By analyzing your competitors’ content, links, and technical SEO, you can identify gaps in your SEO strategy and improve your rankings.

List of SEOs worth following on Threads

Since Elon took over Twitter, there have been many alternatives, but nothing stuck. Hopefully, this list of SEOs to follow will help.

10 SEOs Who Transformed My Career: A Thank You Letter

You might have seen those “top SEOs to follow” lists or “the 10 best SEO experts” kind of thing. This is not that kind of list. At all.

How TikTok Is Reading Your Mind — Whiteboard Friday

Discover the secrets of TikTok's For You page - from demographics to engagement, explore how TikTok curates content for your interests.

SEO testing through forecasting

Our idea of SEO testing is broken. I propose an alternative approach using forecasting to make SEO testing accessible to anyone.

How to find your real SEO competitors

Competitor analysis is critical in developing an effective SEO strategy for any business that relies on search traffic.

The gender gap in SEO publishing

70% of SEO articles are written by men. Search engines don't care about gender, so why does our industry?

6 international SEO factors beyond hreflang tags

The technical international SEO implementation is just the basics. It's the human factors what will make or break your strategy.

The beginner’s guide to keyword mapping (with template)

Use keyword mapping to create an on-page optimisation roadmap that improves your SEO performance and communicates the value of your work.