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Sep 4, 20231 min read

SEO gap analysis: Outrank your competitors with data

By analyzing your competitors’ content, links, and technical SEO, you can identify gaps in your SEO strategy and improve your rankings.

Jul 6, 20236 min read

Since Elon took over Twitter, there have been many alternatives, but nothing stuck. Hopefully, this list of SEOs to follow will help.

Jun 18, 20238 min read

You might have seen those “top SEOs to follow” lists or “the 10 best SEO experts” kind of thing. This is not that kind of list. At all.

Jun 15, 20231 min read

Discover the secrets of TikTok's For You page - from demographics to engagement, explore how TikTok curates content for your interests.

Mar 23, 20236 min read

Our idea of SEO testing is broken. I propose an alternative approach using forecasting to make SEO testing accessible to anyone.

Mar 2, 20231 min read

Competitor analysis is critical in developing an effective SEO strategy for any business that relies on search traffic.

Feb 8, 20238 min read

70% of SEO articles are written by men. Search engines don't care about gender, so why does our industry?

Jan 26, 20237 min read

The technical international SEO implementation is just the basics. It's the human factors what will make or break your strategy.

Jan 26, 20235 min read

Use keyword mapping to create an on-page optimisation roadmap that improves your SEO performance and communicates the value of your work.

Jan 26, 20235 min read

Use this step-by-step guide and template on multilingual keyword research to power up your international SEO efforts.