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SEO Consultant
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SEO testing through forecasting
Our idea of SEO testing is broken. I propose an alternative approach using forecasting to make SEO testing accessible to anyone.
Mar 23, 20236 min read


How to find your real SEO competitors
Competitor analysis is critical in developing an effective SEO strategy for any business that relies on search traffic.
Mar 2, 20231 min read


The gender gap in SEO publishing (2023 Study)
70% of SEO articles are written by men. Search engines don't care about gender, so why does our industry?
Feb 8, 20238 min read


6 international SEO factors beyond hreflang tags
The technical international SEO implementation is just the basics. It's the human factors what will make or break your strategy.
Jan 26, 20237 min read


The beginner’s guide to keyword mapping (with template)
Use keyword mapping to create an on-page optimisation roadmap that improves your SEO performance and communicates the value of your work.
Jan 26, 20235 min read


How to do keyword research in a language you don't speak
Use this step-by-step guide and template on multilingual keyword research to power up your international SEO efforts.
Jan 26, 20235 min read


Sitemap Pinger, submit your sitemap to Google in one click
Just navigate to your website, click on the extension and the sitemap for that site will be submitted to Google straight away.
Jan 10, 20234 min read


The Ultimate Guide to SEO with Sanity
Learn how to optimize your content for search on the Sanity platform, including indexation management, sitemap creation, image SEO, and more
Dec 5, 20221 min read


TikTok SEO: Understanding the TikTok Algorithm
The 8 ranking factors on the TikTok platform explained.
Dec 5, 20221 min read


SEO Gap Analysis — Whiteboard Friday
SEO is a zero-sum game: every ranking position you gain is one that your competitors lose. Plan how to outrank them with SEO gap analysis.
Dec 5, 20221 min read
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